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"A lot of people think this only happens to dumb people, and they can tell if they're talking to a bot," says Steve Baker, a lead investigator for the Federal Trade Commission tells me. The people running these scams are professionals, they do this for a living."The scam starts with creating a chat bot, which is easier than you'd think. The Artificial Linguistic Internet Computer Entity, or ALICE, which generates scripts for chatterbots, has been around for decades.
These programs can be modified for any purpose, though designing a believable online dating companion can take considerable time and effort — perhaps too much for some of the troops at Ashley Madison.
"It's really difficult to find them," says Ben Trenda, Are You Human's CEO.
In the end, about 80 percent of paying customers were contacted by an Ashley Angel."It appears they were scamming their users," Conru says.
Sex bots don't even have to be that good to do their job.
For AFF, bots are a cop out, though the appeal of building them is obvious enough to Conru.
"If I wanted to boost our revenue and move to the Cayman Islands, we could probably double our revenue simply by using bots," he says.